Analysis and Planning
Get the real picture of your organizational and team situation
The more the diagnosis is accurate, the better we can intervene on the real issues and generate sustainable and measurable results.
Do like our 1500 customers, dare to intervene for a happier and loyal team!
Our Analysis and Planning :
Employee Satisfaction Survey
What do your employees really think? Are they happy?
The most common method for organizations to know the opinions of their employees is the annual or biannual survey. Surveys should never be random; development, implementation and communication are crucial to a successful survey.
Employee satisfaction surveys are used for a variety of reasons, but most importantly as a way to engage with them about the environment and the work climate. They provide a huge amount of data in this regard.
One advantage of the survey is that it offers the opportunity to receive feedback:
- at the organizational level, by identifying the strengths and weaknesses of the company and confirming whether the actions are aligned with the mission and the values of the organization;
- at the level of the administrative staff, giving employees the opportunity to share their point of view on the working climate, their relations with their immediate superior and with their colleagues, the organization of their work, etc.;
- at the individual level by providing information about professional development, the quality of work and recognition.
It is with pleasure that we can accompany you in this process as we have the experience, the expertise and the resources to support you.
Customer Satisfaction Survey
What do your customers really think of you?
Are they satisfied or dazzled?
Did you know that expectations tend to be surpassed for a loyal customer?
What is the main asset of a company? Its clients! If customers are satisfied, they are more likely to stay loyal to the brand. They will more naturally recommend this brand to their loved ones, which will attract new customers.
To create this virtuous circle, companies set up customer satisfaction strategies. But how to make sure that customers are satisfied? And how do you know if satisfaction improvement actions are effective?
It is highly recommended to regularly measure the degree of satisfaction of your clients. That type of survey is the most used measurement method. Indeed, it is the one that offers the best balance between reliability and constraints.
It is with pleasure that we can accompany you in this process as we have the experience, the expertise and the resources to support you.
Mystery Shopping Visits
Ensure the loyalty of your customers!
In your opinion, why do businesses use mystery shopper services?
In fact, the different companies that rely on us do so to better understand the experience of their customers. They want to know how the customer felt when they visited the company:
Did they feel welcomed? Did they have any problems with the company’s ways of doing things? What did they like? Are there things that bothered them? This is the kind of information companies want to know.
The purpose of mystery shopping is primarily to determine the strengths of the service offered to congratulate and encourage the continuity of it. It also helps to identify areas that needs to be improved and it also helps to determine where to take action and where to put effort to deliver a high-level customer service.
Understand that the observations made by mystery shoppers are not intended to punish you, but rather to improve the service offered to customers!
It is with pleasure that we can accompany you in this process as we have the experience, the expertise and the resources to support you.
Focus Groups
A tool much more valuable than simple numbers or statistics!
Group interviews are a great way to collect comments from your clients. The focus group is the best known form of group interview. It is one of the most used techniques because it allows to answer a big variety of questions, it makes it possible to understand your target and to validate your hypotheses. It helps to better understand purchasing behaviors, needs, expectations, the use of a product or service … Once completed, it is possible to answer the “why” and the “how”. The group interview technique is the closest tool to the individual interview. The goal is to take advantage of the dynamics of the exchanges with the targeted clientele participating in this directed facilitation.
It is often advised to use a qualitative research firm to create and lead a focus group. Luckily, we have the experience, the expertise and the resources to assist you in this process.